Industries where platform failures get expensive.
Onveda builds and runs platforms for three industries: manufacturing and product companies, pro audio and software, and ecommerce. Our clients include LANXESS, SMS group, and Native Instruments.
Connecting systems: ERP/SAP, PIM, CRM, payment, licensing • Operations with monitoring and clear ownership, hosted in Germany (Hetzner) or in your own infrastructure • Step-by-step modernization while the old system keeps running
Each of these industries has requirements that aren't up for negotiation
In plant engineering, product data and prices have to be right, or a wrong quote goes out. A maker of audio software loses revenue when license validation goes down. An online store has to stay up on the biggest sales day of the year. On top of that, all three industries deal with integrations, security, and compliance. We build platforms for procurement and sales, and we run them too. LANXESS has been our client since 2014.
Product data, configurators, and portals connected to ERP and SAP
Manufacturing and product companies
In manufacturing and product companies, platforms grow over years: variant logic, product data, roles and permissions, several systems side by side. For LANXESS we run a procurement catalog system with more than 5 million items, connected to SAP S/4HANA. For SMS group we built a 3D configurator for industrial plants.
Typical platforms and use cases
- Product catalogs and platforms close to PIM and ERP (B2B catalogs, assortments, pricing logic)
- Configurators and CPQ (rule sets, variants, quotes, handoff to ERP)
- Customer and service portals (self-service, documents, spare parts, tickets, access management)
- Integration layers and APIs with versioning and monitoring
Common integrations
What matters in practice
- Product data, prices, and availability match across all systems
- Every transaction is logged, and roles and permissions are managed centrally
- Releases on fixed dates, and operations that hold up during month-end close
What you get out of it
- Less manual work, because integrations transfer data automatically
- Early value, because we modernize in steps and each step goes live
- Platform operations that stay stable under peak load
Licensing, store, and customer accounts have to be available around the clock
Pro audio and software
In pro audio and software, revenue depends on the platform. A musician buys a plugin at night and wants to activate it right away. Behind that are license models, updates, bundles, subscriptions, device and user binding, and support. Our clients in this industry include Acon Digital, Brainworx, and Native Instruments.
Typical platforms and use cases
- Account and licensing platforms (subscriptions, keys, seats, device binding)
- Purchase flows (bundles, upgrades, trial-to-full conversion, renewals)
- Portals (downloads, releases, knowledge base, support, RMA/returns)
- AI-assisted workflows (pre-sorting support requests, searching knowledge, assistance in the customer account, all GDPR compliant)
Common integrations
What matters in practice
- Every payment and every license has an unambiguous status (billing and licensing)
- Protection against abuse: access control, fraud detection, GDPR compliance
- Releases go through a staging environment first and can be rolled back
What you get out of it
- Less lost revenue, because licensing and billing logic leaves no gaps
- Releases on fixed dates and faster response to incidents
- A platform that serves customers in many countries without turning operations into constant firefighting
Your store has to stay fast on your biggest sales days
Ecommerce
Ecommerce is rarely "just a store." Behind the cart are systems for product data, prices, availability, content, checkout, and shipping. All of them have to work at the same time under load. For Media Markt and Saturn we built a platform for digital products.
Typical platforms and use cases
- Headless commerce and platform modernization in steps instead of a single cutover date
- Product data and catalog platforms (PIM/ERP integration, search, facets)
- Stable checkout and payment, even during traffic spikes
- Portals and B2B workflows (customer accounts, budgets, roles, approvals)
Common integrations
What matters in practice
- Fast response times under peak load (caching, queueing, backpressure)
- Modernization in steps, where every step can be rolled back
- Monitoring that reports outages before the first customer calls
What you get out of it
- Fewer abandoned orders, because checkout keeps responding under load
- Documented interfaces and data flows instead of point-to-point connections that grew over time
- Operations with clear ownership and written procedures
Software Audit
Two weeks • Fixed price from €3,000 to €6,000, depending on scope
When your business depends on the platform, we don't start by "just building." First we spend two weeks reviewing what is there. Then you decide based on facts.
What you get in two weeks:
Integration map
Systems, data flows, responsibilities, risks
Risk backlog
Risks in security, operations, performance, and delivery, sorted by urgency
Quick fixes and a 90-day roadmap
What can be done right away and what follows in which order
Recommendation
Modernization steps, an operating model, and GDPR-compatible areas where AI can help
Evidence from enterprise projects
Four facts you can check. They come from our work for LANXESS and from our own operations.
Items in the catalog
Procurement catalog system at LANXESS, connected to SAP S/4HANA
LANXESS as a client
Rolled out again in 2026 after returning from SAP Ariba
Audit duration
Until you have a basis for your decision, at a fixed price of €3,000 to €6,000
Hosting and operations
At Hetzner or in your own infrastructure, with monitoring and contractual response times
Frequently asked questions
Answers to questions prospects ask us about modernization, operations, integrations, and AI.
What is your platform about?
In the intro call (30 minutes, free) we work out which starting point fits your industry and your system. The Software Audit takes two weeks and costs €3,000 to €6,000 at a fixed price. We work in English and German.
Jens Bohl Founder and Managing Director